Articles
Local Citations and How They Impact Your Online Visibility
Usually when you hear that you have received a “citation” it is a bad thing, but in the online marketing world, the opposite is true. If you own a business and you have heard of or read about citations, you may have been confused about exactly what they are. In simple...
5 Reasons Online Marketing Overwhelm Can Ruin Your Efforts
Every business owner feels overwhelmed at some point in time; especially when it comes to Online Marketing. This emotion can result in a number of negative consequences that can hinder success. This article will provide valuable insight into why becoming overwhelmed...
4 Vital Website Content Tips
A website is made up of three essential components: URL/Hosting, graphics/design, and written content. Many website creators are preoccupied with aesthetics and have a keen eye for design, but not nearly as much concern and dedication is invested in the...
4 Valuable Customer Retention Strategies
Even if your business has an established customer base, the only way to continue to grow is by keeping your customers interested and happy. These happy customers, in turn, produce more customers by way of positive reviews and word of mouth recommendations - not to...
3 Tips to Growing Your Social Media Followers
If you run a small business, you probably already know how vital social media can be in increasing your bottom line. Getting started on social media, however, can seem daunting because there are so many options and ways to gain followers. We have gathered a few tips...
How to Set up Google My Business
Google My Business is a completely free website marketing tool that helps your business get found easier online. It’s a place where Google users can find all of your business’s important information, call you directly, or find directions. By making use of it, you become more favorable to Google, helping you rank higher in its searches.
How to Set up your Google Plus page
How to Set up your Google Plus page Google Plus is a social media site like none other. Unlike Facebook or Twitter, you’re able to have an account specifically for your business that is free to interact with and sell to your customers. You can seek out people that...
How to Set up Google Analytics
How to Set up Google Analytics Google Analytics is a valuable free tool from Google that can be useful in many ways. It can track how many people are visiting your site a month, how many calls you’re getting from your google my business page as well as the type of...
Creating Graphics for Social Media
Creating Graphics for Social Media Let’s face it: all of the different specifications for all of the many social media outlets is enough to make your head spin. Aspect ratios, recommended pixel dimensions and safe zones are not the same for your Facebook, Google Plus,...
5 Things to Look for in a Web Designer
5 Things to Look for in a Web Designer 1. Style Check their images, case studies, examples, portfolios, visit the sites they’ve built. Does the designer’s style match the way you’d like your site to look. Granted, another company might want something different than...